I design websites that turn visitors into paying customers.
Most visitors leave before they reach the checkout or the contact form. I use the data to find where, then design your site so they keep going.
A store redesign that lifted conversion by 86% in 60 days
- UX/UI design
- Conversion optimisation
- Beauty
- E-commerce
A website design for a marketing agency
- Web design
- Conversion optimisation
- Marketing
A website for an interior design firm
- UX/UI design
- Web development
- Interior design
An online store design for a skincare brand
- UX/UI design
- Beauty
- E-commerce
An online store for wooden garden furniture
- UX/UI design
- Furniture
- E-commerce
[02]How I can help
- 01Visual Identity
- 02Website Strategy
- 03Website Design
- 04Website Development
- 05CRO
[03]How I work
A good project starts with understanding the business, its customers, and what the site has to deliver. Only then does it make sense to talk about how it should look.
- 01 / 03
Data first
I start with what’s already known: your analytics, your customer reviews, and what you see in your own sales. I ask about the things the data won’t show. Only then do I design.
- 02 / 03
Every decision has a reason
Layout, content, typography, the order of the sections. There’s a reason behind each of those choices and I can explain it, and they all lead to the same thing: someone getting in touch or buying.
- 03 / 03
A site you can grow
I don’t build sites that need rebuilding six months later. The structure and design system are set up so you can add pages and sections without starting over.
[04]Testimonials
What my clients say
"My old store was slow, kept breaking, and no longer fit a brand that had changed a lot over the years. Igor started with the data, found where I was losing customers, and fixed it. He never overpromised. 60 days after launch, conversion was up 86%, and checkout completion went from 36% to nearly 75%."
- Industry
- E-commerce / cosmetics
"Our old site was slow, out of date, and kept breaking. Igor rebuilt it from scratch. Now it loads fast, looks modern, and actually works for our business."
Rene WielogórskaFounder ReneDesign
"Igor played a big part in shaping both our website and our brand. During the refresh we changed direction more than once, and every time he helped us work out what to do, keep what was working, and come up with fresh ideas right when we needed them."
George SaundersCreative Director at Bordeaux & Burgundy
"Working with Igor was easy. Good communication, totally open, and fully committed the whole way through. The best part: he didn't wait to be told what to do. He came up with ideas and fixes on his own, which made the whole thing go a lot faster. Everything he delivered was clear and well thought out. I'd recommend him to anyone."
Sławek BuczyniakFounder at Slarto.com
"Working with Igor was smooth, professional and creative from start to finish. The result was even better than I expected. He really got what my cottage is about and built a website that shows it off the way it deserves."
MałgorzataCEO at Mi Casa En Paczyno (STR Rental)
"I'd happily recommend Igor for building websites, interface design and UX. He's reliable, creative, and genuinely cares about the work, not just ticking off a brief, but making sure it turns out well. Working with him was a real pleasure for the whole team."
Kamil MajewskiCo-Founder at GammasoftLet’s find where your site is losing customers.
[05]About
I’m Igor. I’ve spent 4+ years designing websites that bring in customers.
Most people who get in touch have the same problem: the site gets traffic, but not enough enquiries or orders. It’s rarely about how it looks. Usually something on the way to the form or the checkout is unclear, too long or in the wrong order. You can’t see it without the data. So I look at where people drop off, put the content in the order customers ask their questions, and design the page around that.
For online stores, I design the path to purchase. For service businesses, the path to an enquiry. I design and build websites, and design online stores with a focus on UX/UI. I’ve worked with 20+ companies across a dozen or so industries: e-commerce (fashion, electronics, furniture, cosmetics), hospitality and short-term rentals, B2B tech, public sector, SaaS, education and local services.
[06]FAQ
Frequently asked questions
Something missing? Write to me and I'll answer.
It depends on how many pages it has and what it needs to do. On a 20-minute call I'll give you a specific figure or a range, and the next day I'll send a written offer. The price in the offer doesn't change along the way.
About 2 hours across the whole project: a kickoff call and two rounds of feedback. You send the materials — your logo, photos and details about what you offer — by email.
A landing page takes 2–3 weeks, a company website 4–6, an online store design 5–8. I count from the day I have your materials.
Two, on every project. If a third one turns out to be needed along the way, I say so straight away and we agree on the cost together.
I prepare every site for Google: headings, page titles and descriptions, a sitemap and fast loading. I don't promise rankings, because they also depend on your content and on how many businesses in your industry compete for the same keywords.
For 3 months I fix bugs and make small changes. A simple site without an admin panel needs no upkeep: it works, and there's nothing to update. If your site has an editing panel, I'll show you how to use it.
No. I design the store, including the cart and checkout, and a developer builds it with payments. I can recommend someone I trust.
I design in Figma and build sites in Astro. They load fast and there are no plugins to keep updating. If you want to edit the copy yourself, I connect an editing panel.
Yes. We talk over video and you send materials by email. I have clients all over Poland and abroad.