Your brand moved on. Your website should too.
I design and build sites that fit where your brand is now and where it's headed. Built around how your buyers behave, so they sell. Directly with you, strategy to launch.
Let'stalk
Trusted by brands like...
Philosophy & Approach
Good design isn't just about following trends or using templates.
It's about understanding your business, your users, and your goals - then building something that serves all three.
Understanding first
Every project starts with research. I take time to understand your business, your audience, and your goals. Without this foundation, design is just decoration.
Strategic decisions
Every design choice should have a reason. Layout, typography, color, interactions. These aren't aesthetic decisions, they're strategic and support your business goals.
Built to last
I don't build sites that need rebuilding in six months. Clean code, scalable structure, and thoughtful design systems mean your site grows with your business.
Featured work
AuraSun
Designed in 5 weeks. Conversion rate up 86%. A data-led rebuild for AuraSun that sells like the brand it became.
AuraSun's data-led rebuild lifted conversion rate 86% in the 60 days after launch, all built around how her customers actually buy.
VeraBotanica
Designing a luxury skincare E-Commerce with zero photography budget
Luxury botanical skincare e-commerce - designed to build trust and justify premium pricing through strategic UX and AI-generated product imagery.
Feedback from previous partners & clients
"60 days after launch, my store's conversion rate was up 86% and checkout completion had more than doubled, from 36% to nearly 75%. I came to Igor because I wanted a store that sold, not just one that looked pretty. He started with the data, found exactly where I was losing customers, and fixed it. Honest the whole way, no promises of miracles, just measurable results."
Aleksandra Kuźnia
Founder at AuraSun
"Igor played a big part in shaping both our website and our brand. During the refresh we changed direction more than once, and every time he helped us work out what to do, keep what was working, and come up with fresh ideas right when we needed them. He helped us get clear on our brand and on how we come across to clients and prospects."
George Saunders
Creative Director at Bordeaux & Burgundy
"Working with Igor was easy. Good communication, totally open, and fully committed the whole way through. The best part: he didn't wait to be told what to do. He came up with ideas and fixes on his own, which made the whole thing go a lot faster. Everything he delivered was clear and well thought out. I'd recommend him to anyone."
Sławek Buczyniak
Founder at Slarto.com
"Working with Igor was smooth, professional and creative from start to finish. The result was even better than I expected. He really got what my cottage is about and built a website that shows it off the way it deserves."
Małgorzata
CEO at Mi Casa En Paczyno (STR Rental)
"I'd happily recommend Igor for building websites, interface design and UX. He's reliable, creative, and genuinely cares about the work, not just ticking off a brief, but making sure it turns out well. Working with him was a real pleasure for the whole team."
Kamil Majewski
Co-Founder at Gammasoft
"Our old site was slow, out of date, and kept breaking. Igor rebuilt it from scratch. Now it loads fast, looks modern, and actually works for our business."
Rene Wielogórska
Founder ReneDesign
"60 days after launch, my store's conversion rate was up 86% and checkout completion had more than doubled, from 36% to nearly 75%. I came to Igor because I wanted a store that sold, not just one that looked pretty. He started with the data, found exactly where I was losing customers, and fixed it. Honest the whole way, no promises of miracles, just measurable results."
Aleksandra Kuźnia
Founder at AuraSun
"Igor played a big part in shaping both our website and our brand. During the refresh we changed direction more than once, and every time he helped us work out what to do, keep what was working, and come up with fresh ideas right when we needed them. He helped us get clear on our brand and on how we come across to clients and prospects."
George Saunders
Creative Director at Bordeaux & Burgundy
"Working with Igor was easy. Good communication, totally open, and fully committed the whole way through. The best part: he didn't wait to be told what to do. He came up with ideas and fixes on his own, which made the whole thing go a lot faster. Everything he delivered was clear and well thought out. I'd recommend him to anyone."
Sławek Buczyniak
Founder at Slarto.com
"Working with Igor was smooth, professional and creative from start to finish. The result was even better than I expected. He really got what my cottage is about and built a website that shows it off the way it deserves."
Małgorzata
CEO at Mi Casa En Paczyno (STR Rental)
"I'd happily recommend Igor for building websites, interface design and UX. He's reliable, creative, and genuinely cares about the work, not just ticking off a brief, but making sure it turns out well. Working with him was a real pleasure for the whole team."
Kamil Majewski
Co-Founder at Gammasoft
"Our old site was slow, out of date, and kept breaking. Igor rebuilt it from scratch. Now it loads fast, looks modern, and actually works for our business."
Rene Wielogórska
Founder ReneDesign
"60 days after launch, my store's conversion rate was up 86% and checkout completion had more than doubled, from 36% to nearly 75%. I came to Igor because I wanted a store that sold, not just one that looked pretty. He started with the data, found exactly where I was losing customers, and fixed it. Honest the whole way, no promises of miracles, just measurable results."
Aleksandra Kuźnia
Founder at AuraSun
"Igor played a big part in shaping both our website and our brand. During the refresh we changed direction more than once, and every time he helped us work out what to do, keep what was working, and come up with fresh ideas right when we needed them. He helped us get clear on our brand and on how we come across to clients and prospects."
George Saunders
Creative Director at Bordeaux & Burgundy
"Working with Igor was easy. Good communication, totally open, and fully committed the whole way through. The best part: he didn't wait to be told what to do. He came up with ideas and fixes on his own, which made the whole thing go a lot faster. Everything he delivered was clear and well thought out. I'd recommend him to anyone."
Sławek Buczyniak
Founder at Slarto.com
"Working with Igor was smooth, professional and creative from start to finish. The result was even better than I expected. He really got what my cottage is about and built a website that shows it off the way it deserves."
Małgorzata
CEO at Mi Casa En Paczyno (STR Rental)
"I'd happily recommend Igor for building websites, interface design and UX. He's reliable, creative, and genuinely cares about the work, not just ticking off a brief, but making sure it turns out well. Working with him was a real pleasure for the whole team."
Kamil Majewski
Co-Founder at Gammasoft
"Our old site was slow, out of date, and kept breaking. Igor rebuilt it from scratch. Now it loads fast, looks modern, and actually works for our business."
Rene Wielogórska
Founder ReneDesign
Hi, I'm Igor.
Who I'm beyond the work
I design and build websites for startups, small businesses, and creative brands across e-commerce, healthcare, agencies, public sector and hospitality. Working across those industries taught me one thing early: design decisions and business goals are the same conversation.
So I don't treat a website as decoration. I treat it as a practical tool, one that supports clear decisions and real business outcomes. Every element on the page earns its place, or it goes.
The way I work comes from years in sport — 12 of football, 9 of strength training, now Brazilian Jiu-Jitsu. Same principles carry over: show up consistently, catch the details others miss, and don't cut corners when it gets hard.
Let'schat!
Questions, answered
Everything you might want to know before we work together. Still unsure about something? Just reach out.
Every project starts with research. I dig into your business, your audience, and your goals before touching a pixel. From there it's strategy, design, build, and launch with you in the loop at each step so there are no surprises at the end.
Most websites take between 3 and 6 weeks, depending on scope and how quickly we can align on direction and content. Larger projects or ones that need custom functionality take longer. I'll give you a realistic timeline up front, not an optimistic one.
It depends on what you actually need a focused landing page and a full multi-page site with custom design aren't the same investment. After our first conversation I send a fixed quote so you know the number before we start, with no hidden extras along the way.
Yes. I'm based in Warsaw but work with clients across Europe and beyond. Everything runs smoothly over email and calls, and I keep communication clear and consistent regardless of the time zone.
To begin, I need a clear picture of your business, your goals, and any existing brand assets or content you have. Don't worry if it's not all ready part of my job is helping you shape what's missing so we start on solid ground.
Absolutely. I don't disappear at launch. I build sites on clean, scalable foundations and stay available for updates, tweaks, and ongoing support so your site keeps working as your business grows.
I design in Figma and build with modern, performant technologies chosen to fit the project. Whether that's a lightweight marketing site or something more custom. The goal is always fast, reliable, and easy to maintain, not trendy for its own sake.